I’m a real hands-on creative.
At first glance, you’re probably thinking ‘what the hell am I looking at here?’ But this weird pic of me, with the awkwardly placed water bottle, perfectly captures who I am as a copywriter.
It’s November 2020. The height of the pandemic, with vaccines still months away. My agency has a big video shoot, with attendance voluntary due to the risks. But there’s no way I’m taking my hands off the most important moment of the project. Quite literally.
What you’re seeing is me hand-modeling with the B-team while the main talent and crew is elsewhere shooting more important footage. So not only did I take a COVID test, strap my mask on, and attend the shoot – I also submitted to an on-set manicure, had my hand caked in make-up, and added ‘professional hand model’ to my resume, because that’s what the moment called for.
That’s who I am as a creative, and as a person. Goofy photo notwithstanding.
–Edgar
Look ma! My fingers are famous ..